Miguel Romero Jr
About
Me.

A computer scientist who took his pragmatic mindset and dove into the world of marketing and communications. I've collaborated with cross-functional teams across diverse organizations, leading some of the most ambitious campaigns — regardless of budget. I believe that exceptional marketing stems from powerful narratives and thoughtful, strategic design.

Brands
Brands I've Worked With
Brands including Joyn, Nifty Gateway, Gemini, Agoric, The Weeknd, Eminem, Steve Aoki, Paris Hilton, Kadena, HP, Raspberry Pi, Code.org, Adim, OKX, StormX, Horizen
Visual Portfolio
The
Work.

Campaigns, launches, live streams, and social content built across Agoric, Joyn, Gemini, and Nifty Gateway. Videos, design assets, and standout social moments — all in one place.

View the Work →
Background
Recent Experience
01 Agoric
Community Marketing Lead
  • Co-owned social strategy and content across X, LinkedIn, and community channels — defined voice, content pillars, and calendar cadence that drove 40% engagement growth
  • Supported executive social profiles with reactive opportunities, ghostwritten posts, and strategic positioning — expanding leadership reach 45%
  • Built AI-native content workflows that 3x'd output and cut production time 70% — tracked social metrics weekly and iterated on messaging, formats, and channel mix
Sep 2024–Mar 2026 Full-time
02 Joyn
Marketing Lead
  • Co-owned all social channels — produced written content, visuals, and partnered with designers on higher-lift assets for product launches that doubled engagement
  • Managed community monitoring and issue routing — flagged and escalated social media risks in real time while reducing support volume 30%
  • Built launch plans for 3 product releases — activating internal teams, influencer partners, and paid campaigns in coordinated rollouts
Apr 2023–Mar 2024 Full-time
03 Gemini & Nifty Gateway
Marketing Manager
  • Promoted from Social Media Specialist to Marketing Manager in 6 months — co-owned LinkedIn, X, Instagram, and YouTube for a 13M+ user fintech brand, contributing to 30% revenue growth
  • Managed 6+ agency partners and a $50K–$100K monthly budget across paid, PR, and creative — established social metrics frameworks and reported performance insights
  • Produced written content, memes, and designed visuals — with the range to write a clever skit and the judgment to know when the legal team needs a heads up
Feb 2021–Aug 2022 Full-time
04 Kadena
Marketing Manager
  • Promoted from Community Manager to Marketing Manager in 1 year — grew social following from zero to 250K across X, LinkedIn, Reddit, and Facebook while managing all channel strategy and content production
  • Led end-to-end production of technical and non-technical content — AMAs, blog posts, graphics, and videos — and executed email marketing campaigns to a 30K subscriber list covering ecosystem updates and partnerships
  • Sourced blockchain industry co-marketing partners to build brand authority, coordinated UGC campaigns with Engineering to improve developer retention, and planned industry events including booth design, event spaces, and merchandise
Sep 2018–Jan 2021 Full-time
Competencies
Skills
Social & Community
X / Twitter
Reddit
LinkedIn
Instagram
Community Moderation
Discord / Telegram
Strategy & Growth
GTM Strategy
Brand Positioning
Launch Playbooks
Audience Development
Performance Reporting
Competitive Analysis
Content & Copy
Brand Voice
Social Copywriting
Cultural Fluency
Editorial Calendars
Campaign Messaging
Narrative Strategy
Tools & AI
Claude / ChatGPT
Midjourney / Comfy UI
HubSpot / Mailchimp
Google Analytics
Photoshop / Figma
Capcut / Premiere